About us
The Company
In the online world, a brand's ability to affect its environment, particularly through marketing activity, is influenced by its social capital. The more social capital a brand has, the more easily it is able to achieve its ends.
This capital is accumulated through a brand's social media activity: the conversations, debate, trading, networking, sharing and gaming that occur online in blogs, forums, virtual worlds, communities, social networks and brand sites. By developing content, assets, tools and services, brands can endeavour to build their social capital.
We help brands understand how to do this, implement marketing activities accordingly, measure and learn from the results.
The People
The Ryan*MacMillan Roll Call goes as follows...
Leo Ryan, Director
Leo Ryan, Director
Leo has worked in digital media since 1996 in New York, Sydney and London.
His most recent role was as Client Partner at Tonic, where he was responsible for Sony Consumer Electronics Europe, MTV and developing Tonic's mobile products.
– leo@rmmlondon.com
– http://www.linkedin.com/in/leoryan
– Download the vCard for Leo Ryan
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Iain MacMillan, Director
Iain MacMillan, Director
Iain has nine years' experience in digital media. At Tribal DDB, he worked on Volkswagen before heading up the Guardian and Sony Europe accounts. As a Director of Tonic, his team quadrupled revenues in four years.
– iain@rmmlondon.com
– http://www.linkedin.com/in/macca
– Download the vCard for Iain MacMillan
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Dr Dan O'Connor, Consultant
Dr Dan O'Connor, Consultant
When Dan (who occasionally likes to mention that he has a PhD) isn't being a social media consultant for RMM, he's postdoctoral fellow at the Berman Bioethics Institute at the Johns Hopkins University in Baltimore, USA. He has, in his time, lived in Venice, Wisconsin, Leamington Spa and, in a largely unrelated note, once helped Germaine Greer break an overhead projector.
His career has seen him lecture at Universities on both sides of the Atlantic and publish articles on the sort of subjects that raise eyebrows at cocktail parties. Dan has worked on various progressive political campaigns and inexplicably found the time to maintain a cult blog about pop culture. He likes Doctor Who, martinis and irony.
Ben Bland, Junior Consultant
Ben Bland, Junior Consultant
Ben's digital media experience includes developing and managing consumer retail sites in various sectors. His last role was at Boomerang Media where he was the project manager for the design, build and launch of their new online photo-gift business, Magic Boomerang. Before that, Ben assisted in the development of some online dating agencies and has worked in the off line world in PR, venture capital and the legal industry.
– ben@rmmlondon.com
– http://www.linkedin.com/in/benbland
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Greg McMaster, Consultant
Greg McMaster, Consultant
Greg has worked as a producer in Tokyo for the last 6 years, putting on music, film and fashion events. He is business development manager at Tiger, a music PR and branding consultancy, conveniently located in the love hotel district of Shibuya. He can recommend the okonomiyaki at Hiroki in Shimo-Kitazawa.
Jeremy Morgan, Consultant
Jeremy Morgan, Consultant
Jeremy has spent the past decade or so running communications campaigns for companies of all shapes and sizes, from Qualcomm and Palm Computing to Amgen and Ernst & Young. Born into humble circumstances in Suffolk, England, he drank his way through a politics degree at the University of York; shuffled hobo-like through London, San Diego, Paris and Los Angeles; and now finds himself providing communications counsel and writing services in San Francisco.
– jeremy@rmmlondon.com
– http://www.linkedin.com/pub/0/110/7a5
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About this site
As we continue to develop our website, we'll endeavour to make use of relevant new tools and services.
At present, we're using the Wordpress blog engine for the main body of our website, del.icio.us to collect our favourite links, LinkedIn to provide details on who we are and Last.FM to share with you our current musical tastes. In the next few weeks, we hope to start using Upcoming to organise our 'laptopdancing' evenings - but more on that in due course.