In keeping with our current theme of looking at free online conversation measurement tools a post on Twist Image. While we’ve covered the six tools that Mitch mentions in our Contagious article there are a couple of new and potentially interesting ones mentioned in the comments including;
Filtrbox for tracking “mainstream news, blogs and other online content [...]
A couple of posts ago, I described what some of us here at R*M term Social Media Footprint, and talked a little about what might be termed Social Media Footprint Analysis. In this post I’ll elaborate on what Social Media Footprint Analysis might be, why we all need it, and how this relates to a [...]
People seem to be talking more about footprints nowadays. It used to be that superstitious folk would see them and speculate about what sort of creature had created them (Yeti, anyone?!). Recently, the footprint that seems most talked about is one’s carbon footprint. The implication being that this indicates the impact that we have on [...]
We recently carried out a survey of conversation monitoring agencies as part of our work on a report for Contagious, some free extracts of which can be viewed here.
In recent years several companies have emerged to provide insights into the levels of online conversational activity around their clients. These companies use a widely varying mix [...]
At last night’s chinwag I road tested a bit of thinking we’ve been doing in the form of a snappy acronym; KUDOS.
Essentially it’s a framework that we’ve been using to understand how social media activities work, don’t work and should work. Quite simply it is a set of qualities that we look for in a [...]