Viral campaign for Dexter
Excellent email, sms & flash-based viral campaign. There have been a few of these now (Audi and the Royal Marines spring to mind, as do the “personalised” news stories of the late nineties) but the serial killer angle is probably what drives this.
(tags: viral email mobile marketing personalization)
Entries in 'del.icio.us'
links for 2007-09-04
September 4th, 2007 by Mat Morrison · No Comments
links for 2007-07-09
July 9th, 2007 by Mat Morrison · No Comments
NetDraw Network Visualization
Free network graphing tool
(tags: software tools social networks visualization)
links for 2007-07-04
July 4th, 2007 by Mat Morrison · No Comments
Matt Cutts: Company blogging 101
Good, simple list of rules-of-thumb to get anyone started.
(tags: business blogs)
links for 2007-06-29
June 29th, 2007 by Mat Morrison · No Comments
Digg Tools Collection
nice demonstration of the ratio between “proprietary” (or first-party) tools, API competition, and third-party tools built from an API
(tags: api)
links for 2007-06-25
June 25th, 2007 by Mat Morrison · No Comments
Viewing American class divisions through Facebook and MySpace
MySpace is for the socially excluded, Facebook for “hegemonic teens.” Does danah boyd have too much of her academic reputation invested in MySpace?
(tags: myspace social networks teens trends)
Backnetwork helps pull events together
with a neat social/business networking application, registration, asset control etc. Interesting. Used at Yahoo! UK Hackday
(tags: event [...]