Kiddy Generated Adverts
By Leo Ryan July 21st, 2007
In Branded content · Stories

Si and Porv at Dixon Baxi have been filming adverts devised and scripted by kids as a part of the MTV Think road safety campaign. Go and check out the adverts and vote on your fave at the MTV Think site.
I’ll be chasing the chaps up for a more in depth discussion of the merits and mechanics of this campaign later in the month.
Voting closes this Sunday 23.07.07 so get cracking.
1 Mat Morrison // Jul 22, 2007 at 9:49 am
Is this pay-per-post?
2 Leo Ryan // Jul 22, 2007 at 10:20 pm
Of course - should have declared my interest - Simon and Porv are mates of mine who asked the RMM team if we’d vote as individuals - I took a look and thought that you gentle readers might be interested in it. And for the record - no I’m not being paid.
3 Leo Ryan // Jul 22, 2007 at 11:45 pm
Ahem..what’s the going rate anyway?