links for 2007-04-17
By Mat Morrison April 17th, 2007
In Buzz & sentiment analysis · Tool development · del.icio.us
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10 things you should be monitoring
I tagged this a while ago when it came out, but here it is again: Cameron Olthius offers a handy checklist for buzz monitoring.
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10 things you should be monitoring (and a few more from me)
Jeremiah Owyang adds another seven things to keep an eye on - although he begins to stray off-topic into techniques and process…
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23 things every company should be monitoring…
And Joseph Jaffe continues the thread (and the trend). More recommendations on techniques.
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World’s biggest online classifieds company buys DoubleClick for $3.1 bn. O’Reilly cited the DoubleClick/AdSense binary opposition as a way of defining Web 2.0. So what does this presage?
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Business 2.0 Beta points out another irony in the Google DoubleClick deal…
Owen Thomas notes that Google originally thought that - if AdWords didn’t pay off, they could always swim back to DoubleClick as a “life preserver”
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