Ryan MacMillan

Mina-san Konbanwa. Sorry for the delay in getting up and running. Two months in Australia sapped the Japanese work ethic out of me and it has taken a while to get back up to speed. Hope to have more to do with all of you very soon. Wanted to tell you about UltraSuperNew ,an interactive design agency based here in Tokyo. They have a bilingual product called “Press Army” , currently in its Alpha phase, which uses APIs from media aggregators (Youtube, Technorati and Flickr) to track and accumulate online responses to projects. Current projects include web sites, offline events and music labels but it could be applied to anything. It collects the information and displays it on a single page, giving members a look at how their projects have been received. The current plan is to offer the service for free and to release an enterprise version with additional bells and whistles to keep a roof over their heads. Its a great idea that may have appeal to individuals and corporations wanting to see the impact their product or service is having in the social mediascape.

There is a presentation on Press Army by UltraSuperNew head Mike Sheetal online (in Japanese and English) and you can apply to have a poke around at the Press Army site.