By Iain MacMillan on June 3, 2009
The grouse hunting season runs from August to December. Asparagus is in season from April to June. But here at Ryan*MacMillan, the Intern season runs right through from May to October.
Over the next few months, a steady stream of social media enthusiasts will pass through our doors. During their time with us, we ask each and every one of them to work up a little research project on a subject of their choosing – the fruits of which appear on this blog.
At present we’re enjoying the company of Matt Cottingham. Matt is fresh from Jesus College, Cambridge where he studied Natural Sciences. And he’s on his way to Imperial College to do his masters in Computer Science. I can only assume it was the clinical and scientific rigour of our research processes that attracted him to Ryan*MacMillan…
With that, I’ll hand over to Matt…
Posted in Research |
Iain founded RMM in 2006, with the objective of providing good, strategic advice across all areas of digital and social media. Nowadays, the focus is entirely social and involves the provision of more than just advice – insight, inspiration and expertise in social media. Iain leads the strategy development and training teams on most client projects.
He specialises in leading client strategy projects in a number of sectors, including finance and gambling, where RMM has conducted studies into social behaviour in highly regulated environments. He also leads projects for travel sector clients, a sector in which RMM works in partnership with eCRM sector specialist, Spike Marketing. They work together across a number of clients, most recently including Neilson Holidays, Thomas Cook’s ski and active holidays division.
Prior to RMM, Iain spent five years helping to run the web design business, Tonic, winning and managing accounts such as Vodafone, GE, GAP, MTV and Barclaycard. Before that he worked at Tribal DDB London, working on Volkswagen before heading up the Victor Chandler, Sony Europe and Guardian accounts. And before that he had a colourful career in music promotions, running the annual Soho Jazz Festival in 1997.
Iain spends quite a large amount of time trying and failing to explain to his long-suffering wife why he really loves golf, seventies hard rock and eighties pop. She remains none the wiser.
