Just a thought: whilst one’s standing in a social network (i.e. their authority and influence) is undoubtedly important, surely equally so is the quality of the(ir) social network?
Today’s question then: is it better to be a big fish in a small pond or a small fish in a big pond? …digitally speaking, of course.
Matt helps our clients devise, develop and prototype ideas for social media activities, initiatives and programs.
His specialist subjects include understanding how social media has altered our traditional media consumption habits, as well as the luxury sector, retail and F&B. In addition, Matt also spends time working across the clothing, beauty, property and FMCG sectors.
Matt has been with RMM since 2007 and before that he ran a community radio station and studied Philosophy at the University of Warwick.
Matt mostly likes science fiction, skateboards and scotch eggs.
