LinkedIn Profiles, New Jobs and Corporate Confidentiality
A post on employers who perceive their employees to be over-sharing on LinkedIn and how organisations can mitigate the reputational risks of the platform
Thoughts on leveraging LinkedIn as a marketing tool
Where earlier posts in this series (here and here) used Forrester’s POST methodology to give some brief thoughts on leveraging various social media technologies as marketing media, I’m going to break with this shortlived tradition whilst addressing the marketing potential of LinkedIn. There are 2 reasons for this: LinkedIn is just a social network: the… more